Here in the Sun's Inspiration

Summer is a time for fun, relaxation, and spending time in the sun. But for many women, the thought of putting on a swimsuit can be anxiety-inducing. The pressure to have the perfect body and to conform to societal beauty standards can be overwhelming, and it can be difficult to find swimwear that is both stylish and comfortable.

That's where Here in the Sun comes in. Founded by two moms, Polina and Pomai, Here in the Sun is a swimwear brand that is dedicated to providing high-quality swimsuits that allow women to feel confident and comfortable in their own skin.

The inspiration for Here in the Sun came from Polina and Pomai's own struggles to find swimsuits that made them feel good about themselves. They were tired of feeling self-conscious and uncomfortable, and they wanted to create a brand that would empower women to embrace their bodies and enjoy their time in the sun.

For Polina and Pomai, the key to creating swimwear that would make women feel confident and comfortable was fit. They wanted to design swimsuits that would flatter every body type and make women feel good about themselves. They spent countless hours researching and testing different materials and cuts, and they worked with expert seamstresses to perfect the fit of their swimsuits.

But for Here in the Sun, it's not just about fit. The brand is also committed to sustainability and ethical manufacturing practices. All of their swimsuits are made with eco-friendly materials and produced in factories that adhere to fair labor standards.

For Polina and Pomai, creating a sustainable and ethical brand was just as important as creating a brand that would empower women. They wanted to make a positive impact on the world while also making women feel good about themselves.

The result is a swimwear brand that is both stylish and sustainable, empowering women to feel confident and comfortable in their own skin. From classic one-pieces to trendy bikinis, Here in the Sun offers a range of styles and sizes to fit every body type. And with their commitment to sustainability and ethical practices, you can feel good about your purchase and its impact on the world.

At the end of the day, Here in the Sun is more than just a swimwear brand. It's a movement, empowering women to love and embrace their bodies, and encouraging positive change in the fashion industry. So if you're looking for a swimsuit that will make you feel confident and comfortable this summer, look no further than Here in the Sun.